2022

Nuri-ho: The Start of the Challenge Towards the NEXT LEVEL

Commissioned by South Korea’s Ministry of Science and ICT, this commercial promoted the historic launch of Nuri-ho (KSLV-II)—the nation’s first fully homegrown space rocket. Set to aespa’s hit track NEXT LEVEL, the campaign celebrated South Korea’s leap into global space exploration, connecting complex aerospace engineering with K-pop culture to inspire the public. To bring this vision to life, our studio delivered the complete VFX pipeline by seamlessly blending scientific realism with stylized sci-fi storytelling. We engineered photorealistic 3D planetary environments, atmospheric sunrises, and dynamic particle systems for sweeping meteor streams. Live-action suit-clad astronauts were keyed into cosmic settings with realistic helmet visor reflections, ambient rim lighting, and surreal CG backdrops.